Privacy Policy

1. Who We Are

Grantchester Pools is a trading name we use to generate and supply leads for swimming pool companies in the Cambridge area.

2. What Personal Data We Collect

When you use our website or contact us, we may collect the following personal data:

• Full name
• Email address
• Phone number
• Location or postcode
• Any other personal information you submit in a message or form

We do not collect sensitive personal data (e.g., health or biometric data).

3. How We Use Your Data

We use the personal data you provide for the following purposes:

• To match you with local swimming pool companies who may contact you with quotes or information
• To respond to your enquiry
• To improve our lead generation and marketing services
• To maintain and secure our website

We only collect the data we need and do not use it for any unrelated purposes.

4. Legal Basis for Processing

Under the UK General Data Protection Regulation (UK GDPR), we rely on the following lawful bases:

• Consent: You give us permission when you submit your details through our contact form.
• Legitimate interests: We use your data to operate and improve our lead generation service, as long as this doesn't override your rights.

5. Who We Share Your Data With

We may share your data with:

• Trusted swimming pool companies in or near Cambridge so they can provide you with relevant quotes or information
• Our service providers (such as web hosts or analytics providers), only where necessary to run our service

We do not sell your personal data.

6. How Long We Keep Your Data

We retain personal data only as long as necessary:

• Contact form enquiries are stored securely for up to 12 months
• Data shared with partner companies is subject to their own privacy practices
• You can request deletion at any time by contacting us

7. Your Rights

Under data protection law, you have rights including:

• Access – ask for copies of your personal data
• Correction – ask us to correct inaccurate or incomplete data
• Erasure – request we delete your data
• Restriction – request limits on how we use your data
• Objection – object to how your data is used
• Portability – ask us to transfer your data to another organisation

You are not required to pay a fee for exercising your rights. If you make a request, we have one month to respond.

To contact us: 📧 contact@brightworks.agency

8. Cookies and Tracking

We use cookies to enhance your browsing experience. You can control or disable non-essential cookies via the banner that appears when you first visit the site.

For full details, please read our Cookie Policy.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices or content.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.

11. How to Complain

If you have concerns about our use of your personal data, please contact us first. You also have the right to complain to the Information Commissioner's Office (ICO):

🌐 https://ico.org.uk/concerns/
📞 ICO Helpline: 0303 123 1113